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About our team

Anice Hassim

Product Lead

Anice is a recognised innovator and thought leader in media, technology and people development with over 30 years of experience in working at the intersection of people and technology.

As founder and lead strategist of technology/media consultancy, immedia, he has successfully anticipated and harnessed technology disruptions to build a globally-skilled team building converged solutions for clients like SuperSport, SARU, Computicket, Samsung and others.

Over these years he and his team have developed strong expertise in deploying technology and content strategies for media, tourism, education and other verticals. Passionate about people and our country development, Anice has developed significant expertise in entrepreneurial journeys, change management and people development. All of this is reflected in immedia’s people demographics which have created strong and sustainable skills and opportunities for many of us who have been marginalized by economic and historical systems.

Anice is a frequent speaker to advertising industry professionals at private agency events and national gatherings, evangelising technology platforms and advertising methodology in new media. He writes analysis for client use only (not for publication) on trends, opportunities and developments in the technology/media space.

Please visit for current and archive coverage of Anice and team’s activities.

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