Digitising Radio

Build highly engaged, loyal, niche digital audiences alongside your traditional terrestrial analog, passive audience. 

Data Sovereignty
O.T.T Technology
Global Footprint
Built with Microsoft
African Intellectual Property

The Digital Challenge for Broadcasters

  • Digital audience ownership (social media platforms)
  • Fragmented audience engagement channels
  • Costs & complexity of digital supply-chain, infrastructure & development
  • Limited digital revenue & control
  • No consolidated intelligence around digital audience, trends & insights
  • Inefficient operational workflows
  • High cost of innovation & digital strategy

Fabrik offers a fully integrated solution ensuring that your journey of change can be embarked upon with coherence.

Operational Workflows & Reporting

Audience
App

Managed Services and Support

An OTT Suite of Digital Tools

Mobile App

  • Streaming & Song Info
  • Pre-Rolls & Multiple Streams
  • On-demand Podcasts
  • Messaging to Studio – voice notes, video, etc.
  • Multiple, customised messaging channels
  • Service Directory
  • Integration with your site, social media content

Smashboard

  • Unified Messaging Dashboard
  • Social Media Integration
  • Receive App Messages
  • Send Messages to individuals or groups
  • Audience Profiling
  • Voice-Note Playout
  • Campaign Management

Echocast

  • Real-Time Podcasting
  • Live Streaming
  • Web Widgets
  • Rich Metadata Tagging
  • Content Management
  • Audio Cloud Archival

Audio Backup

  • Mitigates risk with Cloud archive and audit trail.
  • Enhances compliance and regulatory needs.
  • Ensures transparency and accountability across departments (sales, legal, programming). 

Reporting

 
  • Featured Content
  • Rich Data Analytics
  • Real-Time Overviews
  • App Sessions
  • Streams & Podcasts
  • Listener Location
  • Device/OS Profiling
  • Campaign Reporting
  • Engagement Metrics
  • Trends & Insights
  • Downloads/Registration
 

Revenue Generation Possibilities

 
  • Featured Content
  • Smart App Billboards
  • Audio Pre-Rolls
  • On-Air Campaign Integration
  • Sponsored Message Channels
  • Direct Alerts
  • Directory Listings
  • Dialboard
  • Competitions
 

The Fabrik Value Stack for Radio

Radio-specific technology

  • Live Streaming
  • Podcasting
  • Mobile App Dev
  • Analytics

Programming

  • Messaging Engagement
  • Real-time Feedback
  • Simplified Content Creation
  • Call-to-action

Broadcast I.T. Compliance

  • Audio Archival
  • Data Ownership
  • Privacy & Security

Operations

  • Supplier Consolidation 
  • Visibility
  • Database Management
  • Efficient Workflows

Sales

  • Digital Inventory
  • Campaign Analytics
  • Ad Management
  • Trends & Insights

Marketing

  • Market Intelligence
  • Listener Profiling
  • Sentiment Analysis 
  • Social Media Consolidation 

The Engagement Dividend

  • TRUST, INTIMACY, IDENTITY, DATA & INSIGHTS grow deeper the more we move the audience from ON AIR to APP.
  • The FM BROADCAST and APP bookend the real-time feedback loops that create a highly engaged and loyal audience.
  • The mobile app audience is your most loyal, highest engaged, most rapidly choreographed listener.